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Published: 19 July 2013

Powering down could boost the economy


Australia’s poor investment in energy efficiency is costing the nation tens of billions of dollars in of economic growth, according to a new report from The Climate Institute in association with GE.

The report shows the potential for Australia to achieve productivity gains and eliminate costs from some of its major industries, such as mining and manufacturing.
Credit: Tim Hester Photography/istockphoto

The report found that failure to match other countries’ rate of energy efficiency improvement would see Australia forego $26 billion in revenue by 2030.

‘If Australia improved its energy efficiency by just an extra one per cent each year it would generate an additional $8 billion in GDP by 2020 and $26 billion by 2030,’ said John Connor, CEO of The Climate Institute.

‘This is an important contribution to improving Australia’s productivity, as well as cutting our energy bills and carbon pollution.’

The study, said to be the first to quantify the impact of energy efficiency on economic output, found that, on average, a 1 per cent improvement in energy efficiency boosted GDP per person by 0.1 percentage points.

The research was carried out by Vivid Economics and is based on analysis of over 30 years of data from 28 countries.

Major industrial sectors like manufacturing, resources extraction and processing, construction, and freight and air transport could cut their energy use by 11 per cent, saving companies some $3 billion each year, according to recent research by ClimateWorks Australia.

Energy saving tactics range from sectors, but can include upgrading equipment, retrofitting buildings and refining operational processes.

GE Australia & New Zealand Director of ecomagination, Ben Waters, said there was enormous potential to achieve productivity gains and eliminate costs from some of Australia’s major industries, such as mining, and manufacturing.

‘This new research reaffirms that improvements in energy efficiency and economic growth are not mutually exclusive,’ said Waters.

‘By making even small investments in our energy productivity, we have the opportunity to reach new levels of efficiency, drive economic growth and improve utilisation of our scarce energy, mineral, agricultural and water resources while reducing carbon emissions.’

Agencies like the International Energy Agency (IEA) have found that Australia has a poor record on investing in energy efficiency. Australia’s annual energy efficiency improvement of about 0.5 per cent is below the IEA average of 1 per cent per year for countries assessed, and well below that of many comparable economies such as the United States (0.9 per cent) and Canada (1.4 per cent).

‘To get to the next level, we need policies like a national energy saving initiative, ambitious performance standards for vehicles and equipment, and bipartisan support for a robust long-term signal for low carbon investment,’ said Connor.

‘We need to get beyond the idea that energy efficiency means changing light bulbs. In fact, just about every product and process can be streamlined to reduce energy waste.’

Source: The Climate Institute







Published: 22 July 2013

Generational change and the power of one

Mara Bun

‘You see,’ said California Institute of Technology Professor Nate Lewis in 2006, ‘the Earth has a 35-year thermal inertia and so what we're doing now is only the beginning because we're waiting 35 years even to see the effects of what we did 35 years ago. So it would be another 30 years until we started to really see, even at the only 380 parts per million level that we're doing now [ie 2006], what those effects are. And we'll be at 550 [ppm] by then...’

A new generation is finding new solutions to mobilising action on the world’s ‘wicked problems’.
A new generation is finding new solutions to mobilising action on the world’s ‘wicked problems’.
Credit: bo192/istockphoto

In the face of Professor Lewis’ gloomy prognosis , how can young people find hope for the future?

Last week, 30,000 primary school students started Green Cross Australia’s environmental education program Green Lane Diary. Over ten weeks, they will dive into an active learning journey that is aligned with the Australian curriculum. Our mantra is: ‘Think + Act + Share = Change.’

Green Lane Diary raises awareness of environmental risks to ecosystems and communities and celebrates students’ positive responses to these risks – through projects at home, school and in local communities. These activities are shared through interactive maps.

This model of active learning is supported by recent UCLA research addressing the communication of ‘actionable risk’. Though the study focuses on motivating people to prepare for natural disasters, the findings are relevant for motivating environmental behaviour change.

The UCLA researchers found that it is more important ‘... to emphasize the communication of preparedness actions (what to do about risk) rather than the risk itself.’ They also found Americans are ‘most likely to take steps to prepare themselves if they observe the preparations taken by others...’

The Green Lane Diary is a schools-based program designed to inspire 8-13 year olds to engage with ideas about living sustainably.
The Green Lane Diary is a schools-based program designed to inspire 8-13 year olds to engage with ideas about living sustainably.
Credit: Green Cross

This insight offers hope in a world where networks prevail.

Today’s social networks are embryonic compared to how people will connect with each other in 30 years’ time. And, given the exponential curve of early-21st-century scientific discovery, new opportunities for environmental action will emerge as today’s young people grow up. Theirs will be a highly connected world where the pace of change constantly increases.

A recent article by the Monitor Institute discusses the ‘network mindset’ as a catalyst for positive change.

‘Working with a network mindset,’ stress the authors, ‘means operating with an awareness of the webs of relationships you are embedded in. It also means cultivating these relationships to achieve the impact you care about.’

This mindset is almost hard-wired into today’s kids. And for those of us who – unlike our parents – are enjoying middle age connected to childhood friends through Facebook, networks also connect us to that sweet hopeful spot in what must now become a global change equation.

My own Facebook network reveals a powerful conduit for sharing ideas and actions for positive change.

One post on a Facebook page can instantly spread around the world.
One post on a Facebook page can instantly spread around the world.
Credit: M. Bun

My LinkedIn network adds another layer of influence. My 1,405 connections link to 11,499,380 professionals around the world. Astoundingly, over the past week, LinkedIn informs me that another 33,001 people connected to my network of networks.

LinkedIn creates opportunities for connecting in to a massive global 'network of networks'.
LinkedIn creates opportunities for connecting in to a massive global 'network of networks'.
Credit: M. Bun

At the recent Bonn Climate Change negotiations, Secretary-General Ban Ki-moon issued a call to action for the world’s youth to tackle climate threats, stressing that young people are ‘agents of change’ that bring fresh and innovative ideas to address this most pressing issue.

‘You are in the middle of a great transition era. To address climate change, we need fresh and innovative ideas,’ the Secretary General said.

‘Too often’, he said, ‘adults work to preserve business as usual and the status quo. Young people approach problems with new ideas and a new perspective.’

Embracing a network mindset that can turbocharge the rate of change, today’s youth have a real chance of addressing the wicked climate challenge that my generation is only now waking up to.

Mara Bun was a financial analyst with Morgan Stanley in the US before joined a World Bank earthquake reconstruction project in Nepal in 1989. She then moved to Australia embracing leadership roles with Greenpeace Australia and CHOICE. After a brief return to the business sector, Mara joined CSIRO as Director of Business Development, after which she took up the role of founding CEO of Green Cross Australia. Green Cross has been exploring the use of digital communications and social media to reach diverse audiences – for example, www.builditbackgreen.org, www.hardenup.org; www.witnesskingtides.org and www.everyrooftop.org.au.






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